Unique Original Articles » Tools for SEO and SEM: Keyword Tracking

How do you determine what keywords to target for optimal profitability? Are you missing other similar terms and phrases that could increase your profitiability and ranking? How many hours a day will you have to spend to do your due diligence and research your competition?



SEO and SEM can be overwhelming. It isn’t something you do just once and forget. It takes daily effort to to identify and keep up with your competition. Keywords need constant attention and refinement in order to keep your site high in the rankings.



What can you do to help streamline your time and effort? There are products available to assist you in managing your SEO and SEM marketing program.



Keyword Spy is a top rated keyword search program that can help you stay on top of your competition. This program is heavily loaded with special features to take the guesswork and stress out of managing your SEO and SEM programs.



KeywordSpy is a research tool that tells you the keywords being used by your competitors in their advertising campaigns with different advertising systems such as Google AdWords, Bing/Microsoft Adcenter and Yahoo Search Marketing. In addition you can view the most profitable and least profitable ads and ad categories.



KeywordSpy uses the “what you filter is what you export” rule in downloading data. That means when you sort results such as keyword results using a specific metric, e.g. filtering all keywords with ROI value of more than 20, when you click the export icon, what will be exported is the keyword data for which ROI value is above 20.

The KeywordSpy export system allows for efficient exporting of keywords by allowing the user to first filter the results they want to export and only export such data, saving the daily export limit for other keyword files.



Explore timely competitive intelligence data combined with updated statistics of your preferred keywords, search engines and countries. Check out ad budgets, cost for PPC keywords, landing page intelligence, real time tracking of the three major search engines and much more.



The data provided by keywordspy is easy to understand. Clean graphs and charts help speed the process of assessing your competition. With coverage of over 30 countries it is a great tool for international marketers as well. You can sort by industry, keywords or by country. You can track the cost of PPC over time to spot down and upward trends.



Need information on affiliates, top selling affiliate products and affiliate networks? Keywordspy has it.



Trying to determine what you need to budget for ad campaigns? Keyword spy can help. Keyword spy can help you locate and study what your competitors spend and where they spend it helping you to better understand how much and where you need to spend your advertising dollars for the best ROI.



There is little doubt that this product can help any SEO or SEM marketing plan. It will substantially reduce the time it takes you to research keywords across search enginesand countries. It will help you to quickly identify ad copy and keywords that return the best ROI. We recommend the use of keywordspy to those embarking or already involved in SEO and SEM programs if you choose not to hire a professional seo/sem consulting or marketing firm.
























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