Unique Original Articles » Optimizing Large Sites for Live Search

Large sites have a recurring problem in optimizing the site for search. There are major areas that should be considered to make sure of a site’s relevance and coverage. Live Search shares some tips on how to optimize large sites for the search engine. These tips are invaluable as it is here and other search engines in general.
One is to get rid of URLS that are unnecessary. In that way, you can be sure that those relevant ones have room in the site. You can reduce also the surface are of the site by removing and canonalizing the URLS.
It is also good to help crawlers identify your site by compressing the site and informing them which content is new and which one is not. In this way, crawlers will find it easy to identify the latest content update.
It is also highly necessary to produce content which you can be sure to be crawled. Bear in mind that not all content makes it into the index; that is despite the advancement in flash technology.
It may be necessary to come up with a central location for products and services listing, more like a site map, to show whenever a page is not found or there is an error in typing the URL.
It’s a common misconception that large sites have no concerns about optimization and they have great advantage over search engines, given the size of the site and the quality of its contents. What everyone doesn’t know is that at the vantage point of the large site’s webmaster this large size may become a disadvantage as he fails to know how end users are using the site.
Hence it is important that you learn to optimize your large sites. This optimization will have a positive effect on your search engine ranking.


Jeff Beale is a marketing consultant with Jazar Dezign and a marketing mentor to several businesses in the areas of Internet marketing. Areas of expertise are search engine optimization, search engine marketing, web design and social media marketing. Visit his blog at www.businessmarketingexperts.com. Ava Villareal is the content adviser of Jeff Beale.
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